Inventive and imaginative, Ultra Violet lights the way to what is yet to come.
A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future.
How to Use the Pantone Color of the Year 2018
We have created eight different color palettes that feature PANTONE 18-3838 Ultra Violet to help you bring this year’s special shade into your designs. All color bases are covered; brights, deeper hues, pastels, mid-tones, and metallics. With Ultra Violet as a versatile trans-seasonal and gender-neutral anchor in every palette, each of the eight palettes conveys its own distinctive feeling and mood and can easily cross-over fashion and accessories, beauty, home interiors, and graphic design applications.
To further inspire your creative juices, within each of these eight color stories we have also included three suggested color harmonies. The color harmonies provide you with examples of how individual colors in the palette can be mixed together and in what proportion or measure. The uniquely developed color bars which make up the color harmony accompany each highlighted color story.
We also strongly encourage you to explore each of these eight palettes on your own. Create your own combinations. Develop your own individualized color mixes. Imagine and invent. Experiment and express. And most importantly, have fun. There has never been a better time to be original and leave your very own colorful mark on the world.
Office Guardians is a fully integrated marketing & digital agency. Our goal is simple – we are dedicated to turning your challenges into opportunities. We combine creativity, strategy, and technology to develop innovative solutions and perfect your vision. Whether it’s from the beginning or you’ve lost some ground on your original target, Office Guardians offers turn-key creative services to get your marketing going in the right direction and we would love to support you as you face your next challenge or opportunity.